Me Marketing in its Most Ridiculous Glory

Marc Ensign, Author, Speaker, and Consultant for all things social media was at a networking event when he met a man who would end up teaching him a great lesson in social networking, and all they did was exchange business cards.

He received an e-mail from the man the next day and he was pretty surprised at what he read.

It was a mass e-mail to those who attended the event asking for help in finding his ideal woman.

Okay, that’s not so weird; he’s just asking for some help. Nothing wrong with that.

He starts off the letter listing some “Thank-you-gifts” for anyone who did a great job of setting him up with dates.

  • first date set up: $100 cash
  • second date (with either same person, indicating a better match, or a 2nd person): +$200 or free latisse worth $300
  • third date (again can be w same person): + $300 or free botox worth $500
  • 4th date (w same or diff person): + $400 or free Juvederm injections worth $900
  • 5th date (same conditions): + 500 cash or 1 eye free LASEK worth $2000:)

Oh, did I mention he proclaims himself the #1 surgeon in his field in the Northeastern US?

By the way, if you’re Asian, Black, or Hispanic, forget about it. He only dates Caucasians. Seriously, he wrote that in, but don’t you shed a tear — you wouldn’t want to date him anyway.

He goes on to list his hard, flexible and soft objectives in elaborate detail in a way only a man of his “caliber” can.

He ends the letter by insulting, critiquing and offering advice and services to most of the people he sent out the e-mail to.

Mr. Ensign said “It is an extreme case of “meMarketing” and how many of us approach our potential relationships online and in person. This could be the future of marketing. God help us all.”

Oh, and the lesson learned from this experience?  Mr. Ensign says, “This ‘meMarketing’ approach to relationship building does not work. Stop it.”

So if you’re single and planning on doing the same thing — stop it! You might end up being the laughingstock of the internet as well.

Here’s the full letter that Mr. Ensign was so kind to share with the world.


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